Complete platform-wise instructions to register developer accounts, obtain Client IDs, and connect profiles.
Copy this Redirect URL and paste it in the developer setup fields:
https://your-domain.com/api/social/callbackOpen the [Meta for Developers Portal](https://developers.facebook.com). Click Get Started or My Apps in the top-right corner. Log in with your Facebook credentials and complete the basic profile registration.
Click Create App inside your developer panel. When asked for the application type, choose Other → proceed → select Business. Give your app a clear name (e.g. YourBrand Publishing) and complete the creation process.
In the left menu sidebar, navigate to App Settings → Basic. Copy the App ID string from the top dashboard panel. Next, click Show in the App Secret field, enter your password, and copy the secret key.
Click Add Product in the left menu. Find Facebook Login for Business and click Set Up. Go to product settings, find the Valid OAuth Redirect URIs field, copy the redirect callback URL from your Postly setup card, paste it here, and click Save.
In the left menu sidebar, click Add Product again. Search for Webhooks and click Set Up. On the Webhooks configuration page, select Page from the dropdown menu at the top, and click Subscribe to this object.
A popup window will appear requesting setup details. Copy the Callback URL and Verify Token from your Workspace Settings > API & Webhooks dashboard panel, paste them into the corresponding popup fields, and click Verify and Save.
After saving, you will see a list of Page fields. Find the row named feed and click the Subscribe button on the right side. This tells Meta to notify your system when user comments are posted, allowing the AI to trigger auto-replies.
Go to App Review → Permissions and Features. Locate the following items and enable access: `pages_manage_posts`, `pages_read_engagement`, `pages_show_list`, and `public_profile`. In Development Mode, these are active for your own test profiles.
Add your website's privacy policy link in the App Basic Settings. Then, in the top header bar, toggle your application status switch from Development to Live. This allows other profiles to connect.
You must enter these parameters inside the connected platform card settings popup in your app dashboard: